In today's episode, we delve into the world of scaling a business from a service to a product model with Pieterjan Bouten, the Co-founder and chairman of Showpad.
PJ shares insights from his entrepreneurial journey, starting from his initial consulting career to co-founding two companies - Netlog and In The Pocket, and ultimately crossing the challenging line to a product business with Showpad.
In our conversation, we explore:
• The journey of Showpad through various stages of growth - from bootstrapping to international expansion, hyper-scaling, and maturation.
• The strategic diversification of distribution channels, navigating from PLG motion to direct and outbound sales.
• PJ's personal journey as a founder of Showpad, transitioning from the role of CEO to Chairman, and the self-discovery and growth that came with it.
• The importance of trusting one's intuition and surrounding oneself with the right people.
Let's dive in!
Leaders of Growth is brought to you by Knight Capital.
In today's episode, we delve into the world of scaling a business from a service to a product model with Pieterjan Bouten, the Co-founder and chairman of Showpad.
PJ shares insights from his entrepreneurial journey, starting from his initial consulting career to co-founding two companies - Netlog and In The Pocket, and ultimately crossing the challenging line to a product business with Showpad.
In our conversation, we explore:
• The journey of Showpad through various stages of growth - from bootstrapping to international expansion, hyper-scaling, and maturation.
• The strategic diversification of distribution channels, navigating from PLG motion to direct and outbound sales.
• PJ's personal journey as a founder of Showpad, transitioning from the role of CEO to Chairman, and the self-discovery and growth that came with it.
• The importance of trusting one's intuition and surrounding oneself with the right people.
Let's dive in!
Leaders of Growth is brought to you by Knight Capital.